PREDDY&CO
PRESENTATION TRAINING
For successful design firms
and in-house teams

It’s no longer enough to be an inspirational thinker, a great strategist, a brilliant designer, an impeccable client service professional or a rock-steady implementation genius. To get results, you also need to be able to share your ideas, solutions and recommendations confidently and convincingly with anyone whose engagement or approval you’re looking for.     

We teach presentation skills to design firms and in-house design teams: all disciplines, all shapes and sizes, worldwide. And we do it for every level of experience from introductory sessions for absolute beginners to advanced boot camps for top teams and industry leaders.

The majority of Preddy&Co training is done directly as tailor-made, in-company workshops and programmes for each of our clients, but we also deliver occasional public workshops, masterclasses and talks for design-sector associations and organisations.

Whether it’s sharing ongoing work with clients and colleagues, impressing prospects in credentials and pitch meetings or addressing audiences in webinars, events and conferences, we’ve got it covered. And the outcomes are transformational, both for the individuals and for the whole business.

For more, just get in touch with Shan Preddy.

Using behavioural psychology learnings, adapted drama techniques and our deep understanding of (and long experience of working in) the design sector, our tried-and-tested workshops and programmes provide fresh thinking together with practical tips, techniques, guidelines and demonstrations.

We cover everything from preparation using our Preddy&Co framework to delivering your content with personal presence. Each session is tailored for each of the individuals and for your firm or sector as a whole, so they vary depending on the level of learning needed; we teach people what they need to know at a given point in their careers, and the balance between The Principles and The Practice changes with the seniority of the people in the room.

Normally, however, we will explore body language, eye contact and voice, together with some deceptively simple things such as how the way that you sit or stand and what you choose to wear can have a surprising effect on how others respond to you. We’ll review the style and format of your presentation materials and share our thinking on using powerful storytelling techniques. We’ll discuss problematic nerves and share mental and physical remedies for counteracting them. We might even throw in a challenge or two to pre-existing misconceptions about presenting.

Then we instil the all-important confidence and motivation to do it. There’s no point in investing in new knowledge and skills (however good they are) without being able to put them into action immediately afterwards.

If you’d like full details of all of our workshops,
 contact Shan Preddy.

How we do it

About us

HELLO&WELCOME

WHAT | HOW | WHO | CONTACT

What we do…

Preddy&Co is a massive, international, expertise-based business. Ok, we exaggerated slightly about the massive – there are just two of us. But we are international, and we are certainly expert.

Shan Preddy is the trainer on the team and is the one who delivers the workshops, masterclasses and talks. She’s been doing it for over 25 years now, and says that every day is different.

Before launching Preddy&Co, Shan worked in PR and global advertising. She then escaped from that increasingly mad-men universe to the wonderful world of design to be MD of The Tyrell Company, a Top-50 corporate and consumer branding and communications design firm which has since been absorbed into the network giant Omnicom.

Shan is a Full Member of D&AD, a Fellow of the RSA and a Founder Member of the DBA’s (Design Business Association) accredited Register of Experts. She is a frequent speaker at, and chair of, conferences and events around the world.

Her books include 'How to Run a Successful Design Business' and 'How to Market Design Consultancy Services', and are published by Routledge with the UK Design Council's endorsement. They have become industry best-sellers around the world and are available direct from the publishers, on order from bookshops or, of course, on Amazon.

Shan says she has now completely lost count of the number of presentations she has done in business meetings, and seen, experienced and reviewed in training sessions. But it’s a lot.

Don Preddy takes care of Preddy&Co’s own business management. With a background in BBC and CBC television, academic psychology and consumer research, he also gets involved in the development of our training programmes.

For more information, find Shan on LinkedIn and Twitter,
or drop us a note.

If you’re looking for tailor-made, in-company presentation training for your design firm or in-house team, or if you’re from a design association or organisation and you’d like to discuss adding the public workshops, masterclasses and talks that we offer to your training and events programme, just get in touch for a chat with Shan Preddy. She’s always happy to listen to what you need and see whether we can help.

Like to know more?